When it comes to combining style, comfort and practical eye protection, Polaroid Eyewear has been a trusted name in sunglasses for decades. The brand is particularly well known for its pioneering polarised lens technology, designed to reduce distracting glare and reflections while providing clearer, more comfortable vision.
Eyecare at Morrisons is delighted to introduce a new collection of Polaroid sunglasses in-store, giving customers the opportunity to discover a wide range of contemporary styles for men, women and unisex wear.
Said Laura Pearce, Eyecare At Morrisons’ Manager: “We are delighted to introduce Polaroid sunglasses to our collection. The brand offers a fantastic combination of style, comfort and polarised lens technology, with plenty of choice for customers looking for great-quality sunglasses at an affordable price.”
IN STORE NOW – Find Us Between Aisles 8 and 10
The new Polaroid sunglasses collection is available in-store now, with a choice of fashionable and practical designs to suit different face shapes and personal styles.
Non-prescription Polaroid sunglasses are priced from from £60. Prescription sunglasses start from £125 including single vision prescription lenses. All Polaroid sunglasses are included in our FREE Polarised Lenses and 2 For 1 offers.
Also, get a £15 Sight Test and Advanced OCT Eye Test when combined with one of our offers.
POLAROID – PIONEERS IN POLARISED SUNGLASSES
Polaroid has a long association with polarised eyewear and is renowned for its innovative approach to sunglasses. The brand’s polarised lenses use a special optical filter to reduce glare and reflections from surfaces such as roads, water and snow, helping to provide clearer and more comfortable vision.
THE BENEFITS OF POLARISED LENSES
One of the biggest advantages of Polaroid sunglasses is the brand’s use of polarised lenses.
Polarisation helps block the horizontal light reflections responsible for much of the glare experienced on roads, water and other reflective surfaces. This can make vision feel clearer and more comfortable, particularly in bright conditions.
For drivers, walkers, holidaymakers and anyone who spends time outdoors, this combination of glare reduction and comfortable vision makes polarised sunglasses a practical choice as well as a fashionable one.
STYLE MEETS FUNCTION
The latest Polaroid collection demonstrates how sunglasses don’t have to compromise between looking good and performing well.
The Spring Summer 2026 collection features a more refined approach to design, with upgraded materials, improved finishes and contemporary detailing, while retaining the brand’s focus on accessible, functional eyewear.
From classic black and tortoiseshell to brighter colours, mirrored lenses and contemporary finishes, there are plenty of options for customers looking to find a pair that suits their individual style.
FIND YOUR PERFECT PAIR
With Polaroid sunglasses now available at Eyecare at Morrisons, customers can browse the collection in-store and find a style that suits their face, lifestyle and budget.
Whether you’re looking for everyday sunglasses, something for driving, a sporty pair for outdoor activities or simply a stylish new look for summer, our team can help you find the right pair.
Visit Eyecare at Morrisons today and discover the new Polaroid sunglasses collection.
